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Client Spotlight: Bookmasters

How do you emphasize the individuals in your big company while taking care of all your other job functions?

The Human Resources team at Bookmasters in Ashland, Ohio understands that when your employees feel like they are seen, heard, and valued, a business thrives, and they’re using their Retriever screens to spread the message to their employees.

“In an organization where I’m trying to communicate to employees, one of the worst things in the world is the dreaded ‘message board’ … Digital signage streamlines things and makes it much nicer looking,” shares Kristin Steele, the Director of Marketing and Publisher Relations at Bookmasters.

Bookmasters has Retrievers posted on their factory floor as well as in lobbies and break areas to maximize visibility. They’re using their Retriever playlist to showcase employee celebrations, significant updates with client work, special events, news headlines, weather forecasts, and other relevant company information. By keeping the information varied and updates, their employees pay attention.

“I don’t think it even took a couple of weeks [with the signs up in our facility] before people were already emailing me, and coming by my office, and calling me and saying, ‘Hey, you know so-and-so had this happen in their personal life, like their kids won some really great award or something great happened in the community and they were featured by a local organization,” shares Steele.

If you are looking for a better way to communicate with your employees, we’d like to share with you our Human Resources Guide to Communication as a free resource. Download our Free Guide

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