Communication
3 Symptoms of a Communication Problem
Excellent communication is critical for success in every business, industry, and job function. When businesses have a communication problem, however, they often focus on treating the symptoms of that problem rather than addressing the core issue. Whether your communication breakdown is internal or external, ineffective communication is likely at the heart of many of the…
Communication
The Biggest Communication Problem You Have (& How to Fix It)
For more than three decades, our company has partnered with our clients to help them communicate more effectively. When new communication tools are introduced, we figure them out so our clients don’t have to. In fact, that’s how we got our start: we learned to create video spots for local businesses when video became an…
Communication
Four Signs Your Bulletin Board is Broken
When you’re tasked with communicating with a busy workforce, time is of the essence. When there’s only one of you, and many of them, it’s paramount that effective communication strategies are employed by your human resources office. If you are still expecting your workforce to engage with a cluttered bulletin board, we suspect this decision…
Communication
The Key to Breaking Through the Clutter
We experience it every day – everywhere we look, something is fighting for our attention. Billboards, phone notifications, junk mail, emails, memos, ads… for our own sanity, our brains begin to tune it all out. But, when that happens, we also start to miss the important bits – the critical messages, the key updates, or the opportunities to connect that…
Communication
Why Visual Communication Drives Engagement
Digital signage offers numerous benefits to your business: real-time updates, reduced costs for advertising and printing, and reduced staff time. The real power of digital signage, however, is in its ability to communicate visually. Communicating visually is important because it’s the most effective form of communication. “90% of information transmitted to the brain is visual,…
Communication
Communicating Well: Choice Words
Whether you’re writing a quick promotion for a digital sign or an e-book, words are important. They’re vital to getting your point across clearly and effectively. Have you ever had a misunderstanding with a friend or loved one via text or email? I frequently use the words “pal” and “buddy” to refer to my friends…
Communication
6 Steps to Your Corporate Image Video
There is an element of pride that comes from having effective tools to showcase your organization. Today’s marketing requires the use of video and photo images to fully communicate your message. An impactful video can tell the story of your company’s creation, introduce a marketing campaign for a new product or even celebrate a product’s…