Communication
Why Visual Communication Drives Engagement
Digital signage offers numerous benefits to your business: real-time updates, reduced costs for advertising and printing, and reduced staff time. The real power of digital signage, however, is in its ability to communicate visually. Communicating visually is important because it’s the most effective form of communication. “90% of information transmitted to the brain is visual,…
Communication
Communicating Well: Choice Words
Whether you’re writing a quick promotion for a digital sign or an e-book, words are important. They’re vital to getting your point across clearly and effectively. Have you ever had a misunderstanding with a friend or loved one via text or email? I frequently use the words “pal” and “buddy” to refer to my friends…
Communication
6 Steps to Your Corporate Image Video
There is an element of pride that comes from having effective tools to showcase your organization. Today’s marketing requires the use of video and photo images to fully communicate your message. An impactful video can tell the story of your company’s creation, introduce a marketing campaign for a new product or even celebrate a product’s…