Auto Dealerships

3 Reasons Auto Dealerships Love Digital Signage

CCook

Why Dealerships Love Digital Signage

Consumers make buying decisions differently in the 21st century: they do the research at home, they shop your dealership and others before they ever set a foot on the lot, and they probably think they’re the expert. Successful dealerships are taking this challenge in stride, and one way they’re doing that is through strategically placed digital signage. Here’s why dealerships love our Retriever Digital Signage in their showrooms:

1. Customizable design that’s easy to use

Whether you’re running video, showcasing manufacturer images, or promoting an ongoing or upcoming special, your customers will know that your dealership is on the cutting edge of technology – even if your sales team doesn’t have a tech guru. Our interface is simple for anyone to use and makes every slide look great, regardless of your technological skills!

2. Promote services, specials, and products during wait times

Many customers may not realize that your dealership also offers service and product lines beyond just selling vehicles. Rather than bog them down during the sale process, increase your customer’s awareness of your full range of services, specials, and products while they wait or browse your space through an eye-catching digital slide.

3. Target your messages by location

When you use Retriever Digital Signage, you can cultivate your messaging based on your screen location. Dealerships who love their digital signage target specific messages for their budget lot customers by placing a dedicated screen in that location, and promote different specials and products geared to a higher-dollar customer amidst their higher budget vehicles, achieving a higher ROI.

Our affordable and easy-to-use digital signage is certain to make your dealership stand out, and we’re ready to help. Contact us via email at contact@retrieverdigitalsignage.com or by phone at 419-525-2127 and our experts will give you the tools to excite and engage your customers.

 

Colleen Cook

Colleen Cook

Colleen Cook works full-time as the Director of Operations at Vinyl Marketing in Ashland, Ohio, where she resides with her husband Mike and three young daughters. She's an insatiable extrovert who enjoys finding reasons to gather people.