Visual Communication is Key for Banks


We are living in a new world, one in which social distancing, mask-wearing, and hygienic practices are paramount.

As banks navigate this new world, many have been conducting business through their drive throughs throughout stay at home orders. But, eventually, all of our doors will re-open. And, at that point, we need a plan.

There are so many considerations to be made about how to safely do business and keep our employees and customers safe. Every decision we make is underpinned with outstanding communication.

As we make those changes and communicate them, static signage is the first instinct of many bank managers, but the reality is that safety protocols are changing rapidly. Your static signage can’t keep up.

Moreover, most banks are one of many branches, and it’s so important to keep everyone on the same page, at the same time.

This is why digital signage is such a great tool for banks to consider now, while their front doors are closed, as a part of their re-opening strategy. Digital signage allows for one message to be simultaneously cast to as many places as needed with the press of a button. As your policies change, so will your signs.

Moreover, they offer a much higher level of visual engagement than a static sign, so they’re more likely to grab the attention of your customers, and hold it.

Digital signs offer you the opportunity to educate your customers about new opportunities and offers, policies, as well as an outlet to show your support for the community through your playlist, and thank the heroes in your back yard.

Though wait times may increase, perceived wait may reduce with the entertainment and education offered with your Retriever Digital Signage.

We’d love to help you get started. Click here to schedule a free consult.

Colleen Cook

Colleen Cook

Colleen Cook works full-time as the Director of Operations at Vinyl Marketing in Ashland, Ohio, where she resides with her husband Mike and three young daughters. She's an insatiable extrovert who enjoys finding reasons to gather people.