Digital Signage

Crisp and Clear: Uncluttered Digital Signage

Laura

With the Retriever Digital Signage in your business or company, you have a captivating method of communication. It’s relevant, simple to use, and perfectly customizable. But with all those fantastic details, you need to keep in mind a few tips on how to make your Retriever Digital Signage the most appealing with it’s communication goals.

Consider that the Retriever Digital Signage serves as the billboards in your building and as such, you want your design to reflect the simple transfer of information in the plainest way possible. Which billboards do you remember the most as you travel about town? Which ones stand out to you on the highway? Odds are, you’re going to answer the billboards that are simple, use large font and are uncluttered. Why? Because those are the ones that capture our attention in the shortest amount of time and convey the most information.

Next you should remember, especially during the winter, people are always looking for the weather news. In order to promote your products while they are glued to your screens, piggy back the promotion with the weather. The weather makes people pause and get the whole story, so it’s the opportune moment to slip in an advertisement for your latest product or sale.

Retriever Digital Signage is designed to inform your viewers quickly and succinctly. It’s not the right method to tell a long story so save your time and effort on the content creation and be brief. You want to advertise your product or services and then get people to them! Therefore, the information you put on those slides should be the information you want them to see and not something that will distract them from their shopping!

Finally, as you design your slides for your Retriever Digital Signage keep in mind that it’s not the time to pull out every single graphic in your power point arsenal. If someone at your company is in charge of the design of your slides, suggest that they spend a few days gleaning a few good design ideas. It’s easy to get carried away by all the exciting buttons, but remember that you want to communicate not overwhelm. Look at the slides we at DRM Productions have designed for other companies or give us a call! It is our goal that with the help of DRM Productions and the Retriever Digital Signage you will be able to maximize the resource that digital signage can be for your company!