Digital Signage

Five Creative Ways to Utilize Digital Signage


While many of our customers utilize Retrievers to replace their paper-congested bulletin board, there are also some creative, outside-the-box uses for digital signage that might surprise you! If you’ve considered integrating Retrievers into your communications strategy, you’ll want to consider some of these uses for your business.

Digital Menus

Whether you’re fast food, fast casual, or just running a concessions stand, gone are the days of reprinting and replacing your menu boards. The reprinting can be costly and time consuming, and you’re left with a waiting period when something leaves your menu, disappointing your customers and frustrating your staff. With digital signage, you can change and update your menu instantly and seamlessly. In a few seconds from any computer with internet access, your digital signage can be adjusted to feature new items, remove items that are out of stock, or update prices. Multiple locations? Simply duplicate the updated slide to all of the screens you’d like to change and it will instantly sync across all screens, whether their location is down the hall or across the state.

Four Walls Marketing

Speaking of restaurants, Retrievers are the ideal solution for your restaurant’s four walls marketing. Their eye-catching lit display keeps the customer engaged during wait times, and allows you to update promotions to all of your locations at once, without driving between stores and waiting to update signage when your guests have left the restaurant. See how Skyline Chili has taken advantage of Retrievers in their restaurant:

Goal Tracking

Whether you’re in a production facility or an office space, keeping your team focused on a common goal is a challenge worth taking on. Uniting your team around productivity goals, strategic goals, or even micro-goals geared at improving your output can be difficult, especially once everyone has left the staff meeting and begins to do their own thing. A visual dashboard tracking progress towards a goal can motivate your team and keep them focused on your company’s priorities, without overwhelming their inboxes or coming across as overly repetitive. Positioning Retrievers throughout your workspace offers a passive yet visually engaging reminder of what’s important, how far you’ve come, and what’s left to do.

Outdoor Signage

Retriever software can run both inside screens, and outdoor digital signage! Take Mansfield’s Renaissance Theatre, for example. Rather than being limited to just publicizing the show currently running on their marquee, they are able to promote all of their upcoming productions utilizing their Retriever at the touch of a button. Bonus: hours of staff time are saved each week since they don’t have to manually change letters on an outdated sign.

Donor Acknowledgment

Did you know that Retriever screens can become your donor acknowledgment wall that fits your staff’s limited time and your non-profit’s tight budget? A new donor recognition installation can run upwards of $10,000 (and that’s on the low end), which seems like a counter-intuitive way to acknowledge people who donated to your mission. Donor walls require constant updating, costly re-printing, and while they may be beautiful, they rarely engage visitors the way you’d hoped, because people are really there for your programming. Think beyond the traditional donor wall, and go digital with your donor recognition utilizing Retriever Digital Signage! Update you donor list digitally and easily when a new gift is received, incorporate photos and videos, and showcase your programs right alongside your donors who support them.

If you’re ready to learn more about Retriever Digital Signage, or just need some help thinking outside the box when it comes to your communications, let us help. In fact, we’ve written a book all about how to effectively communicate as a Human Resources professional, and we’d love to give you a free copy: Download our Free Guide

Colleen Cook

Colleen Cook

Colleen Cook works full-time as the Director of Operations at Vinyl Marketing in Ashland, Ohio, where she resides with her husband Mike and three young daughters. She's an insatiable extrovert who enjoys finding reasons to gather people.