As one year gives way to the next, there is one thing we know for sure: the social media trend is continuing upward. Social media has grown from the humble beginnings of platforms like Myspace to the modern landscape of countless social networks that we see today. As a business, now is the perfect time to take advantage of this growing trend if you haven’t already. Whether you’re just getting started or have a large following, Retriever Digital Signage is here to help you grow and engage your audience.
How Can Retriever Digital Signage Boost Your Reach?
What do most people do while they wait for an appointment or a service? They scroll their devices. Using your Retriever to advertise social handles is a fantastic way to grow your numbers AND gain audience members for prospective digital campaigns. (And hey, if your followers are tired of the endless cat memes and viral dance challenges, they’ll thank you for saving them from the ridiculousness on their timelines!)
An easy way to do this is by generating QR Codes that link to your social media accounts and share them using our Retriever Templates. You get traffic for your business, and they get to scroll through what you share!
This is one of the many ways to maximize your digital signage, increase traffic, and grow your social media following
Give Customers a Spotlight
Customer reviews and testimonials pulled from Facebook accounts or LinkedIn are also great ways to bring the screen to life. This tactic is two-fold.
- You are giving customers a voice and letting the other customers be the spectators. When customers see that your business highlights these reviews they are more likely to take the time to leave a review.
- You are reinforcing to the customer that they are going to have a good experience at your business. If this is a first time customer, they are reassured that they are in the right place.
Get Customers Involved
Highlighting posts about upcoming events and sales that you’ve shared on your social media is a great marketing tool. Whether it’s a giveaway that encourages likes and shares or a poll requiring customer opinion, involving customers in these moments adds a personal touch that keeps them coming back.
The Bottomline
The possibilities are limitless when it comes to showing your customers who you are as a business through your social media. In an age of constant change and development, you will never regret drawing attention to this aspect of your business. And with an easy-to-view, visually appealing, innovative service like Retrieval Digital Signage, growing your social media presence while simultaneously making your customers feel like they are in your inner circle is just a few clicks away!