Marketing
The Biggest Communication Problem Facing Marketers
We know how frustrating it can be: you’re spending 40+ hours a week and trying to get a message across to your customers. And, despite being diverse and creative in your efforts, you still hear the same thing: “I had no idea!” Despite the fact that there are more communication platforms than ever, it’s harder…
Retriever Users
Why Your Existing Customers Go to the Competition
We’ve all been there. We think our loyal customers know what services or products we offer and then we’re caught off-guard when we find out that they’ve gone to a competitor for something we could do for them. When that happens, a business questions their quality, pricing, or the loyalty of the customer, when in…
Retail
Changing the Game for Retail
Business owners who have worked in retail for a long time all agree – business looks different today than it did ten years ago. The dawn of the digital age has ensured that only the fittest retail businesses have endured. What are they doing differently than their competition? Retail businesses that have evolved to communicate…
Marketing
How to Create Digital Signage to Support Your Marketing Strategy
Marketing in the digital age is no simple task – it requires thoughtful coordination of outbound and inbound strategies in order to ensure that your product is meeting the marketplace with the right message, the right price, and right positioning. Today’s marketer has a robust toolkit… and limited time and budget. When we created Retriever…
Business Goals
How to Crowdsource Engaging Content
Creating fresh and engaging content for your digital signage on a regular basis will help to keep the people viewing it engaged, which can feel like a daunting task, but it doesn’t have to be the case. Whether your digital signage is aimed to engage your customers, your employees, your students, or someone else entirely,…
Business Goals
3 Simple Ways to Gain New Customers
At Retriever Digital Signage, we’re invested in the growth of our customers. When their businesses thrive, we celebrate! Our Retriever platform was designed with this in mind. Our company, DRM Productions, has created content to help businesses communicate more effectively for nearly four decades. When the market presents a need for a new way to communicate, we take…
Communication
The Key to Breaking Through the Clutter
We experience it every day – everywhere we look, something is fighting for our attention. Billboards, phone notifications, junk mail, emails, memos, ads… for our own sanity, our brains begin to tune it all out. But, when that happens, we also start to miss the important bits – the critical messages, the key updates, or the opportunities to connect that…
Digital Signage
Retire Your Pushy Salesman – Adopt a Retriever!
One of our clients relayed this in-store experience she had while she was buying a new cell phone: I had ordered my new cell phone online and was picking it up in the local retail store. While I waited for them to bring the phone out, I was perusing the cases that they had in stock, thinking that…
Retail
Three Reasons Your Store Should Use Digital Signage
It comes as no surprise to any retail business that times have changed. Customers shop differently today than they did in any previous decade. Your store now not only competes with your local competitors, it’s a part of a worldwide marketplace that exists online simultaneously with your physical storefront. Your customers make decisions about your product and whether they’re…
Digital Signage
Five Creative Ways to Utilize Digital Signage
While many of our customers utilize Retrievers to replace their paper-congested bulletin board, there are also some creative, outside-the-box uses for digital signage that might surprise you! If you’ve considered integrating Retrievers into your communications strategy, you’ll want to consider some of these uses for your business. Digital Menus Whether you’re fast food, fast casual, or just running a concessions stand,…